Growing Your Email List
Growing your Email list will increase sales. It’s important to reach out to more people than your family and friends.
Here at Rogue Phoenix Press we are working hard to grow our Email list.
Authors Cross Promotion: to build your Email list.
This site is a great way to increase your Email list. The first time I did a promotion with this company I personally received almost 800 email subscribers to my newsletter. When as Rogue Phoenix Press we used this site we gained close to four thousand new email subscribers to our newsletter. We have subscribers from 2o different genres. We will send out newsletters to specific genres in hopes of getting more sales. However with over 300 books on our lists, we will not get to everyone. They get a lot of people to their site because they giveaway great prizes. Keep in mind you will most likely have people who unsubscribe to your newsletter.
Authors Cross Promotion has other promotions besides the newsletter. I cannot personally vouch for these promotions.
Some of the specific promotions coming up include:
Horror
Romantic Suspense
Multi-Genre Paperback Giveaway Event
Humor
Fantasy-Urban Fantasy
Regency Historical Romance
Steamy Romances
Science Fiction
Action Adventure/Men’s
Check Out Their Link above and their promotions.
Kindle has a promotion once a month which you can use to grow your Email newsletter. The May event is the Spring Fling Giveaway.
I have used this several times. Once I did have several sales but have not received sales on the other times. I now use it grow my newsletter and offer a free ebook from my blog. This promotion increased my newsletter recipients from about thirty to an additional ninety emails. I was pleased with the success of this promotion using kindle. Again, they have people enter this because of the prizes they give. The entrants must visit the various sites. The more they visit the better chance they have of winning.
The Spring Fling promotion is giving away:
1 Year Amazon Prime ($99 value)
8″ kindle Fire ($85 value)
7″ Kindle Fire ($55 value)
2 – $50 Amazon eCards
3 – $20 Amazon eCards
Ah, building email lists has been an interesting process for me this year. I participate in promotions run by a number of different companies, including the two mentioned here–AXP/Author Cross Promotion and Kindle Readers.
At first, I enthusiastically recommended AXP to Christine but then started having issues such as being reported as spam though it was my understanding the people on these lists had agreed to be added to authors’ mail lists. I did gain about 120 subscribers who signed up for my list before the giveaway was over, so that was good. However, the “thousands” of potential subscribers this company promoted didn’t turn out. So I’ve really backed away from promotions with AXP until I get more information, and have taken the stance “if it sounds too good to be true, it probably is.”
In the meantime, I learned about the GDPR–General Data Protection Regulation–going into effect in the European Union at the end of May. I’d really urge you to research this if you are building your email list. There are very strict requirements for how people get on your email lists and stiff penalties for not complying. I don’t want to run separate email systems for EU subscribers and others, so I’m checking this out thoroughly to make sure I comply with the regulations.
And I continue to look for other opportunities for giveaways/promotions to reach new readers while coming up with ways to reward current subscribers on my email list. I have a series of ten romantic suspense books I’m promoting this year, focusing on a different book in the series each month with some other promotions planned for the holidays. I feel like I’m making progress in promotion/marketing, but it seems slow! So I hope others will chime in with ideas.